Yesterday, jacket company Weatherproof installed a billboard above the Red Lobster in Times Square starring a model who was neither a fashion professional nor size zero. Progressive! Or perhaps just crass. President Obama appears strolling pensively along the Great Wall of China in a photograph the AP took in November. But Weatherproof did not ask the White House for permission to use the photo in such a fashion. They now call the jacket he wears in the picture "the Obama Jacket"; company president Freddie Stollmack has been gloating over the president's choice since he ordered a high-res version of the photo and examined the logo and zipper pull with a magnifying glass to determine that it was, in fact, Weatherproof.
A spokesman for Obama told the Times, “The White House has a longstanding policy disapproving of the use of the president’s name and likeness for commercial purposes." A White House aide is expected to contact Weatherproof today to take the ad down.
Jacked from The Cut
4 comments:
i like the ad, its not like its negative or anything. I say let the ad stay up and pay the man atleast
they knew they were wrong for putting the ad up, they knew the backlash would get them ample amounts of advertising so tahts why they did it. good marketing tactics if u ask me
by the way the president looks awesome in the jacket
what a moron move by the company, sure they get a little exposure, but lawsuit?
ur website always says address not valid why is it so hard to get on this site??
i agree with the jan 10th comment, it can be hard to get on here, but i'm here because i LOVE it. anyway, i'd never buy a product from a company that would utilize bo's image against his wishes, i don't care how dope the clothes are.
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