Dr. Dre's headphones 'Beats by Dre' has been acquired by HTC in a $500 million deal.
HTC is expected to announce Thursday that it has acquired a 51 percent stake in Beats Electronics, the company that manufacturers the Beats by Dr. Dre headphones and loudspeakers, sources close to the talks told CNET today.Jacked from Cnet
File photo of singer Pharrell, Jimmy Iovine and Dr. Dre while they pose with headphones from "beats by dr. dre."
HTC, a maker of popular smartphones, will obtain the majority stake in Beats Electronics at a cost of more than $500 million, the sources said. The Beats headphones has emerged as a player in higher performance audio and more importantly become a status symbol among music fans and the country's youth.
Dow Jones and All Things Digital were first to report the agreement.
HTC is expected to integrate the Beats sound system into their phones, the sources said. The phone maker is expected to allow Beats Electronics to continue operating autonomously.
3 comments:
Wow..make that money homie!
unh oh, Jayz ain't gonna like this, Jayz gonna have to one up on you, better watch ya back Dre.
oh please!!! who dick he sucked good!!!
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