Bentley automotive does not appreciate the Paris Hilton's of the world repping their brand.
Forbes is reporting that the higher-ups at the Bentley car company are not particularly thrilled about Paris Hilton being photographed by paparazzi cruising around in a bright pink Bentley Continental GT.Jacked from Zap 2 it
This $212,800 car is designed to appeal to younger drivers with (obviously) a lot of money, but Hilton isn't exactly the ideal spokeswoman. An insider tells Forbes that while the company appreciates that "celebrities and influencers" buy its cars, but "there's a certain element still buying it possibly for very different reasons: the follow-on crowd who just said, 'Well, so-and-so is driving the car, so I want one.'"
To counteract spokespersons like Hilton, Bentley's recent marketing campaigns have featuredCarine Roitfeld, the former editor of Vogue Paris; polo player/model Nacho Figueras; and Peter Brant, an art expert/collector.
Bentley wouldn't be the first company to not want publicity from certain celebs. Back in August, Abercrombie & Fitch paid Mike "The Situation" Sorrentino of "Jersey Shore" to stop wearing their clothes on the show.
5 comments:
umm, if I spent $212,800 on a car - I'ma paint that BITCH whatever color I want.
^^^And if you read the article you would know it had nothing to do with the color. Jackass!
^^^LOL!...You beat me too it
READING IS FUNDAMENTAL
owning a product doesn't make you a spokes person for that product. bentley is lucking they still in business after 50 + yrs of losing money and being sold over and over again. they should beg for every sales they get for there over priced , old ass technology car
If she can afford it then they need to kick rocks. I'm sure a lot of company's don't appreciate some people sporting their merchandise, suck it up. Cristal is another company who bitched the same way.
I love that Abercrombie & Fitch paid The Situation to stop wearing their clothes though...LMAO
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